This is a fundamentals course for fitness professionals wanting to learn the ‘why’ and ‘how to’ behind the top three social media platforms (Facebook, Instagram, & YouTube). In this course we will show you step-by-step how to create new social media channels, build pages, and develop content for each platform. Marketing your online training business or in-person classes has become a must for fitness professionals, and in this course we want to give you the tools to succeed.
In lesson one of this course we start by creating a fictitious business logo and color pallet which are then used throughout the course. We build a Facebook page, Instagram, YouTube, and then go over three different content ideas that you can utilize right away.
Facebook: Creating a Business Page, Using Ads Manager, Creating a Private Group, How to Go Live, Using Creator Studio
Instagram: Creating an Instagram Account, Posting a Story, Posting Content
YouTube: Creating a Channel, The Basics of YouTube Studio
Three Social Media Content Ideas
Social Media for Fitness Professionals
Course Approvals: KIPS 0.8, NASM 0.7, AFAA 7, & ACE (Coming Soon)
Exam Requirement: 70% or better on the final exam | Multiple Choice | Certificate Available for Download
Final Project: Create a Branding Kit for a real or fictitious business/individual
Format: Online (1-Year of Course Access)
Completion Time: Self-Paced | Approximately 8 hours depending on study time
Course Format: Online Lectures & Notes Packet