The KIPS Podcast
The goal of the KIPS Podcast is to provide actionable takeaways for personal trainers, group exercise instructors, strength coaches or any fitness professional. Listen to the podcast on Spotify, Google Podcasts, Apple Podcasts, SoundCloud and YouTube.
Instructor Mindset for YouTube & Live Training feat. Joe Alvarado
If you’re adding online workouts to your services or wanting to improve your current online workouts, your mental approach has a large influence on how you design and program each session. Learning from instructors that are creating content at a high...
2023 Social Media Strategy
How has your social media strategy evolved over the last few years? Are you still creating the same type of content and posting it across every platform? Has your audience changed and have you evolved with them? These are all questions you should ask...
Building More than a YouTube Workout Channel feat. Jason Cohen
As you start building a YouTube channel and your subscribers start coming in, how do you expand beyond the videos you’re releasing? Do you look at selling affiliate products? Are you starting to sell merchandise? These are all questions health &...
Best of December 2022 | The KIPS Podcast
We kick off 2023 with a roundup episode in the KIPS Podcast that includes a new segment with Dr. Emily Splichal. Dr. Splichal is a podiatrist by trade but also a fitness entrepreneur that owns Naboso Technology (foot care) and EBFA (fitness...
ACE Education & Small Group Training feat. Anthony Wall
In episode 77 of the KIPS Podcast, we had the pleasure of having guest Anthony Wall, MS. The current Senior Director of Global Business Development at the American Council on Exercise (ACE), Anthony helps grow the education of ACE abroad through...
The Benefits of YouTube for Fitness Pros
With the new year rapidly approaching, what is a free resource that all health & fitness professionals can use to build their business? YouTube. You don’t have to be fully invested in YouTube to utilize the benefits, but using it can help you...
Best of November 2022 | The KIPS Podcast
Going into a new year, as health & fitness professionals we have hopes of building our business, growing our client base, or consistently improving our online presence. But as life creeps in, those goals sometimes take a backseat. Sometimes...
Best of October 2022 | The KIPS Podcast
An important character trait for a fitness professional to develop is empathy. It’s important that a fitness instructor understand that exercise is NOT an enjoyable act for the overwhelming majority of humans and often getting to the point to...
Contractor vs Employee: Which route is for me?
When you’re starting in the fitness industry, what are your options? Do you have to immediately become an employee at a gym? Are there other routes that might better suit your personality and current work experience? These are all items that are not...
Best of September 2022 | The KIPS Podcast
Growing within the fitness industry is a process. Things like education and experience can help improve the process, but ultimately there is a process that each fitness professional goes through. The way the fitness industry has evolved over the last...
Building a Social Media Strategy
Building a social media strategy is a business tool that can help you save time, stay consistent, and attract new clients as a health & fitness professional. Having a strategy means you’re creating content for a reason, and not spending time on a...
Should the Fitness Industry go Towards Licensure?
An interesting topic for a variety of fitness professionals is licensure. Will the fitness industry ever go towards a national license in the United States? This is a topic that can affect many different populations, and has positives and negatives...