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As a health, wellness, or fitness professional, marketing your services via social media is necessary. Throughout the years, social media platforms like Facebook, Instagram, and YouTube have moved towards short-form videos called Reels or Shorts (YouTube). These short-form videos can be very powerful in engaging your audience, and if you’re creating content that people enjoy, each platform will organically show your content to more accounts. Ultimately, when your content is shown to a bigger audience, you have a greater chance of acquiring new clients for your business.
In this episode of the KIPS Podcast, host Tyler Valencia, Ph.D.(c), shares about Instagram templates which can now be easily found in the Reels tab. Tyler starts by talking about the social media mindset and then goes over a step-by-step process that you can utilize to create a quick and engaging Reel through Instagram. After, Tyler shares what you should be doing with these Reels to engage more platforms and discusses a few ways to plan for Reels.
If you’re already creating Reels, what has been your most significant tool for creating them?
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