Fitpros may not be aware of the inner workings of the industry. Can any fitness professionals break into the conference circuit or launch their own Continuing Education Course to make additional income streams? Should facility owners have the right to choose which certification programs their staff need? What areas of the industry are working and which are outdated? Tyler Valencia, PhD(c), shares his insights. For only being in the fitness industry for a little over ten years, Tyler has already had stops at NESTA, NCCPT, KettleBell Concepts, and Smart Fitness. In 2016, he founded the Kinesiology Institute for Performance Specialists (KIPS). In 2020, he relaunched Time 2 Train Fitness, an online exercise platform specializing in live and on-demand workouts for home workouts. Tyler holds both a bachelor’s and master’s degree in Kinesiology and is working towards completing his PhD in Health and Human Performance.

Topics Discussed in This Episode

• Everything that KIPS has to offer.
• The driving force behind the creation of KIPS.
• Barriers for fitness professionals today (and what can they do about it)
• Why 2020 scared fitness facilities and empowered fitness professionals.
• Growth mindset, negotiating, and using social media to build your business. -How fitpros can be a part of KIPS either as a customer or as a contributor.
• Some ways fitness professionals can immediately improve their current business practices.