Home » The KIPS Podcast » The Small Details of Growing a Fitness Career feat. Janice Jaicks

Every profession has its intricacies. These complexities require experience, and within them lies an opportunity for growth. Whether you are a group fitness instructor looking to build a community, a personal trainer trying to improve your sales skills, or an aqua instructor learning how to teach to an audience, each career path has unique qualities that develop over time. But how can you speed up the process? How can you take a significant leap in the fitness industry as an entry-level instructor? In episode 100 of the KIPS Podcast, guest Janice Jaicks shares her experiences as a fitness coordinator, aqua instructor, and fitness conference owner. Janice recounts stories from each of her stops in the industry and provides actionable tips that all fitness instructors can use today.

Janice Jaicks, the owner of FitnessFest Events & Conferencing, provides a platform for fitness professionals to gain knowledge and develop new relationships. She brings in some of the best presenters nationwide to share education and help other fitness professionals expand their careers. 

Five Tips for Building a Fitness Career

1. Develop Strong Communication Skills: Building rapport with clients is essential. Practice active listening and ensure you can articulate your fitness knowledge in a way that resonates with your clients. Encourage open dialogue to better understand their goals and concerns.

2. Continue Your Education: Stay updated on the latest fitness trends, techniques, and research. Attend workshops, earn certifications, and complete online courses to enhance your expertise. This not only improves your skills but also instills confidence in your clients.

3. Build a Personal Brand: Utilize social media to showcase your training style, success stories, and industry insights. Share valuable content that resonates with your target audience to establish yourself as a knowledgeable and approachable trainer.

4. Network with Other Professionals: Attend fitness conferences, workshops, and local events to connect with other trainers, nutritionists, and fitness enthusiasts. Building relationships can lead to collaborations, mentorship opportunities, and client referrals.

5. Set Realistic Goals for Yourself and Your Clients: Encourage your clients to set achievable fitness goals and celebrate their milestones. Simultaneously, set your own career objectives, whether it’s gaining a certain number of clients or expanding into group training, to keep your motivation high and your career on track.

By focusing on these areas, you’ll be well on your way to establishing a successful career in personal training!

Janice has over 30 years of experience in the fitness and wellness industry. She founded the FitnessFest Conference & Expo, the largest of its kind in the Southwest. As a continuing education provider for ACE, AEA, NASM, and ISSA, she organizes speakers, workshops, vendors, and sponsors, attracting passionate fitness professionals. She also owns Desert Swim School, running a children’s swim program since 1985. An aquatic fitness professional, she trains many in water exercise, especially older adults who benefit therapeutically. Her strengths include experience, motivation, inspiration, and genuine concern for people of all ages.